Walk into any major trade show at ExCeL London or Olympia and the pattern is immediate. Most stands look the same. Print, fabric, the odd screen running a looped video. Then there is a stand with something that glows. Something branded, wireless, positioned exactly where it creates the most impact. People slow down. They stop. They take photographs.
That stand belongs to a brand that made one smart decision before the show. They bought a Boardsy custom LED display.
We make three products that are changing how UK brands show up at exhibitions, events, retail spaces and hospitality venues. Here is what each one does and why, together, they create something greater than any single display can.
The Custom LED Standing Light Box
The Standing Light Box is the product that owns a space the moment it is switched on. Because it is entirely free-standing with no wall fixings required, it can go anywhere. Centre of a trade show stand. Entrance to a hospitality venue. Corner of a retail window. Edge of an outdoor festival zone. It does not ask permission from the architecture around it.
Your logo covers the full illuminated face. The 16-colour RGB remote means you dial in your exact brand colour on the day, matching your palette precisely rather than approximating it. The shatterproof single-mould PE plastic means it survives being loaded into a van at midnight, driven to the next venue, unloaded by tired crew, and still looks identical to day one.
Available from 30x30x20cm all the way to 45x45x115cm and beyond, with fully custom sizing available for any stand or installation that needs something specific. The 8-hour wireless battery means no cables crossing your stand floor. The IP65 waterproof rating means outdoor events, rain, and direct sunlight are all covered.
UV-resistant laminated graphics stay vivid for up to 12 years outdoors. This is not a consumable. It is a permanent brand asset.
The Personalised LED Cube Light Box
The LED Cube is the display that does two jobs simultaneously. It is a branded illuminated lightbox and it is a piece of commercial furniture. Larger models in the range support up to 80kg of weight. You can sit on it, stand on it, or use it as a plinth for a product display. No other illuminated display on the UK market offers this combination.
The cube format is the most versatile shape in commercial display. It reads as signage at a corporate financial services exhibition and as creative installation at a design fair. Clean, symmetrical, impossible to ignore when it is glowing in your brand colour with your logo across the face.
Sizes run from 30x30cm to 80x80cm, with custom dimensions available. The same core specification applies throughout: shatterproof PE construction, 16-colour remote, 8-hour wireless battery, IP65 waterproofing, and UV-resistant laminated graphics that hold their colour for up to 12 years.
At exhibitions, the LED Cube creates the kind of stand presence that prompts visitors to stop and ask what the brand is about before your team has said a word. That is the point at which the conversation starts from the visitor, not from you chasing them.
The Custom Circle LED Table Lamp
The Circle Lamp is the detail that elevates a space from ordinary to considered. It is the most accessible product in the Boardsy range and yet it is the one that guests photograph most consistently. A glowing circular face carrying your logo, sitting on a bar top, a reception desk, an event table or a restaurant surface, it turns a functional space into a branded environment.
Because every photograph a guest takes of that lamp is a photograph with your logo in it. Posted on Instagram. Shared on LinkedIn. Appearing in event photography that circulates for weeks after the event itself. The Circle Lamp costs £35. The marketing value it generates over a year of events and hospitality use is considerably higher.
The same core engineering applies as across the Boardsy range. Single-mould PE plastic. No glued acrylic joints to crack. Wireless 8-hour battery. 16-colour RGB remote. IP65 waterproof for outdoor use. UV-resistant print that stays sharp for up to 12 years. Ready to use straight from the box with no assembly required.
Why these three products work together
The Standing Light Box creates presence from distance. It is the display that reads from across an exhibition hall, that makes a venue entrance impossible to miss, that establishes your brand in the visual field before a visitor has consciously registered they are looking at you.
The LED Cube creates the mid-ground. It is the display that draws a visitor in from the middle distance, that provides the branded surface at conversation height, that doubles as furniture and therefore justifies space on a stand in a way that a purely display-focused unit cannot.
The Circle Lamp creates intimacy. At table level, at the bar, on the reception desk, it puts your brand in the photograph. It creates the content that outlives the event. It is the detail that tells a guest this venue or this brand cares about the quality of the experience it is creating.
Together, the three formats cover every scale of visual communication from twenty metres away to twenty centimetres. That is a complete exhibition and hospitality display system built from three products.
The shared specification that makes every Boardsy product worth buying
- Single-mould shatterproof PE plastic on every unit, no bonded acrylic joints to fail
- Wireless rechargeable battery with 8-hour runtime, no cables, no floor sockets, no trip hazards
- 16-colour RGB remote control, exact brand colour matching, not approximation
- IP65 waterproof in, door and outdoor use in all weather conditions
- UV-resistant laminated graphics, vivid colour for up to 12 years
- Lifetime build guarantee, one purchase, permanent asset
- Ready to use from the box, no assembly, no tools, no installation crew
See your branding on any product before you spend anything
Every Boardsy order includes a free design mock-up. Submit your logo and artwork at boardsy.co.uk/get-free-mockup/ and receive a digital render of your finished display. You see the exact product before production begins. Approve it and it is built. No surprises on delivery.
Shop all three products at www.boardsy.co.uk